Challenges for the Trade of Central and Southeast Europe Sanda Renko

ISBN: 9781306064934

Published: November 7th 2013

ebook

186 pages


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Challenges for the Trade of Central and Southeast Europe  by  Sanda Renko

Challenges for the Trade of Central and Southeast Europe by Sanda Renko
November 7th 2013 | ebook | PDF, EPUB, FB2, DjVu, AUDIO, mp3, RTF | 186 pages | ISBN: 9781306064934 | 7.13 Mb

This volume focuses on Central and Southeast Europe, and explores the dynamic and complex area of distributive trade on markets which have recently undergone a huge transformation. Papers in the volume employ both quantitative and qualitativeMoreThis volume focuses on Central and Southeast Europe, and explores the dynamic and complex area of distributive trade on markets which have recently undergone a huge transformation.

Papers in the volume employ both quantitative and qualitative research methods, and focus on retailing, international trade, relationships between retailers and suppliers, sustainability, private brands, loyalty programs, e-commerce and retailing strategies.Challenges For Trade in Central and Southeast Europe offers insights that will assist retailers, wholesalers and logistics companies in their decision making, as well as exploring macro topics that consider the effects of trade on the economy as a whole.

There is much of value for a broad international readership, including academics, practitioners and policy-makers.



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